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Anchr · Stop Drifting. Start Living.

1. Introduction & Acceptance

Welcome to Anchr ("the App"), a mental wellness self-care platform operated by Anchr Health and its affiliates ("we", "us", "our"). By creating an account and using the App, you agree to be bound by these Terms & Conditions ("Terms"). If you do not agree to these Terms, you must not use the App.

These Terms constitute a legally binding agreement between you and Anchr Health. You must be at least 18 years of age, or the age of majority in your jurisdiction, to use this App. By accepting these Terms, you confirm that you meet this age requirement.

These Terms should be read together with our Privacy Policy, which is incorporated by reference and available within the App. Together, they form the complete agreement governing your use of the App.

2. Service Description

Anchr is a self-care and mental wellness platform designed to support your personal growth and emotional well-being. The App provides tools including, but not limited to:

Anchr is a self-care tool. It is NOT a medical device, therapy platform, or healthcare provider. The App does not provide medical advice, diagnosis, or treatment of any kind.

3. AI-Powered Features (Anchr Guide)

The App includes an AI-powered conversational feature known as the "Anchr Guide", as well as AI-assisted content moderation, wellness scoring, and personalisation. By using these features, you acknowledge and agree to the following:

The Anchr Guide is NOT a replacement for professional therapy, counselling, psychiatric treatment, or any form of licensed mental health care. It is a self-care tool only.

3.1 Nature of AI Responses

3.2 AI Data Processing

3.3 AI Content Moderation

3.4 AI Wellness Scoring & Personalisation

3.5 Use at Your Own Discretion

3.6 What the Anchr Guide Will Never Do

3.7 Crisis Situations

The App includes automated crisis language detection that may suggest emergency resources when concerning language is identified. However, this system is not infallible and should not be relied upon as a crisis intervention tool. If you or someone you know is in immediate danger, experiencing a mental health crisis, or having thoughts of self-harm or suicide, please contact your local emergency services (e.g., 911, 999, 000) or a crisis helpline (e.g., 988 Suicide & Crisis Lifeline) immediately.

Anchr is NOT an emergency service. The App cannot call emergency services on your behalf, dispatch assistance, monitor your safety in real time, or intervene in a crisis. Always call your local emergency number if you believe you or someone else is in immediate danger.

3.8 Educational Content & Self-Care Modules

The App provides structured self-care modules informed by evidence-based therapeutic frameworks, including Cognitive Behavioural Therapy (CBT), Dialectical Behaviour Therapy (DBT), Acceptance and Commitment Therapy (ACT), Psychodynamic Therapy, and Interpersonal Therapy (IPT). By engaging with this content, you acknowledge and agree to the following:

3.9 Screening Assessments

The App may administer standardised self-report screening instruments, such as the PHQ-9 (Patient Health Questionnaire-9) and GAD-7 (Generalised Anxiety Disorder-7), at certain points during your use of the App. By completing these assessments, you acknowledge and agree that:

3.10 No Professional Relationship

Your use of the App, including the Anchr Guide, self-care modules, screening assessments, community features, and all other features, does NOT create a therapist-patient, doctor-patient, counsellor-client, or any other professional-client relationship between you and Anchr, its affiliates, employees, or any third-party service provider used by the App. No duty of care, fiduciary obligation, or professional responsibility arises from your use of the App.

3.11 No Guarantee of Outcomes

Anchr makes no representations, warranties, or guarantees - whether express, implied, or statutory - that the use of the App will result in any improvement to your mental health, emotional well-being, mood, relationships, or quality of life. Individual results vary, and the effectiveness of self-care tools depends on many factors outside the App's control. The App is a supplementary wellness resource and should be used alongside, not in place of, professional care when needed.

Anchr always recommends that you seek qualified professional human help for mental health concerns. The App is designed to complement - never replace - licensed therapists, counsellors, psychologists, psychiatrists, and other healthcare providers.

4. Health Data & Privacy

This section summarises key data practices. For full details, please refer to our Privacy Policy, which is incorporated into these Terms by reference.

4.1 Data We Collect

To provide and personalise the App, we collect: account information, mood and wellness data, screening scores (PHQ-9, GAD-7), therapy and AI conversation data, semantic embeddings, defusion journal entries, Living Compass data, Vault content, community data (posts, replies, reactions, moderation verdicts), peer support data, Digital Sunset sessions, AI Relationship Balance data, challenge and grounding records, screen time data, subscription and billing metadata, authentication identifiers, notification tokens and preferences, and audit/compliance logs (including IP address and user agent). See our Privacy Policy Section 3 for the complete list.

4.2 Sensitive Health Data

Much of the data Anchr collects qualifies as sensitive personal data or special category data under privacy laws. This includes mental health data (mood, screening scores, emotional states, therapy conversations), physical health data (sleep, symptoms), and therapeutic data (AI sessions, clinical summaries, thought records).

4.3 How We Use Your Data

4.4 Third-Party Services

We use the following third-party services to operate the App. Each processes your data only as necessary for its specific function, under contractual data processing agreements:

We maintain data processing agreements with all third-party services. No sub-processor is permitted to use your data for their own marketing, analytics, or model training purposes. We encourage you to review the privacy policies of our third-party service providers.

4.5 Data Retention

4.6 Your Data Rights

4.7 Data Breach Notification

In the event of a personal data breach likely to result in risk to your rights and freedoms, we will notify the relevant supervisory authority within 72 hours and notify affected users without undue delay, in accordance with GDPR, applicable US state breach notification laws, and our internal breach response procedures. Notifications will describe the nature of the breach, likely consequences, and measures taken. See our Privacy Policy Section 16 for full details.

5. Community Guidelines

Anchr includes discussion forums, support groups, and anonymous peer-to-peer support ("Anchr Someone"). By participating, you agree to the following:

5.1 Expected Behaviour

5.2 Prohibited Behaviour

5.3 Content Moderation

Anchr employs a multi-layered content moderation system, including automated AI-assisted content classification that screens messages in real-time. Content that violates these guidelines may be hidden or removed without prior notice. Repeated or severe violations may result in temporary muting, session removal, or permanent account suspension.

Anchr reserves the right to remove any user-generated content and to suspend or terminate any account that violates these community guidelines, at our sole discretion. If you believe content was incorrectly moderated, you may report it through the in-app reporting feature or contact privacy@anchr.health.

5.4 User-Generated Content & Advice

Community discussion forums, support groups, and peer matching features may contain advice, opinions, personal experiences, and recommendations shared by other users. Anchr does NOT endorse, verify, or assume responsibility for the accuracy, completeness, safety, or suitability of any user-generated content or advice. You should not rely on information shared by other users as a substitute for professional guidance. Any decisions or actions you take based on user-generated content are made at your own risk.

5.5 Reporting, Blocking & Takedown

5.6 Copyright Infringement (DMCA Notice Procedure)

Anchr responds to notices of alleged copyright infringement in accordance with the Digital Millennium Copyright Act (DMCA, 17 U.S.C. § 512) and equivalent foreign laws. If you believe your copyrighted work has been copied or displayed on the App in a way that constitutes infringement, send a written notice to privacy@anchr.health with the subject line "DMCA Notice" containing:

We will process valid notices promptly. In appropriate circumstances, we may terminate the accounts of users who are repeat infringers.

6. Peer Support Disclaimer

The "Anchr Someone" feature connects users for anonymous mutual encouragement and support. By using this feature, you acknowledge that:

7. Eligibility, Account, Subscription & User Responsibilities

7.1 Eligibility

7.2 Account Registration

7.3 Account Security

7.4 Acceptable Use

7.5 Subscription Plans

Anchr offers a paid subscription ("Premium") and a free tier with limited functionality. Specific features available to each tier, together with any free-trial and introductory-offer terms, are disclosed in-app at the point of purchase and on the App Store / Google Play product pages.

7.6 Free Trials & Introductory Offers

7.7 Auto-Renewal

SUBSCRIPTIONS AUTOMATICALLY RENEW. Unless you cancel at least 24 hours before the end of the current billing period, your subscription will renew for another billing period at the then-current price, and your Apple ID or Google Play account will be charged.

7.8 Cancellation

7.9 Refunds

7.10 Beta, Preview & Experimental Features

Features labelled "beta", "preview", "experimental", or "early access" are provided on an "as is" basis, may be incomplete, unstable, or withdrawn at any time, and may be subject to additional terms disclosed at the point of access. To the maximum extent permitted by law, Anchr disclaims all warranties and liability for beta features. Using a beta feature is entirely voluntary.

7.11 Feedback

If you submit ideas, suggestions, feature requests, or feedback ("Feedback") about the App, you grant Anchr a perpetual, irrevocable, worldwide, royalty-free, sublicensable, transferable licence to use, reproduce, modify, and commercialise that Feedback without any obligation or compensation to you. Feedback is provided voluntarily and is not confidential.

8. Intellectual Property

8.1 Anchr's Intellectual Property

All content, materials, designs, therapy modules, educational content, AI models, algorithms, trademarks, logos, and software within the App are the property of Anchr Health or its licensors and are protected by applicable intellectual property laws. You may not reproduce, distribute, modify, or create derivative works from any App content without prior written consent from Anchr.

8.2 Licence Grant to You

Subject to your compliance with these Terms, Anchr grants you a limited, non-exclusive, non-transferable, revocable licence to access and use the App for your personal, non-commercial use. This licence does not include the right to sublicense, sell, resell, or commercially exploit any aspect of the App. Anchr may revoke this licence at any time by terminating your account.

8.3 User-Generated Content

Content you create (such as community posts, replies, and peer support messages) remains your property. However, by posting content in community spaces, you grant Anchr a non-exclusive, royalty-free, worldwide licence to display, store, reproduce, and distribute that content within the App solely for the purpose of providing and moderating the community features. This licence terminates when you delete the content or your account.

Private content (such as journal entries, vault items, mood logs, and therapy conversations) is not shared, displayed to other users, or licensed to Anchr for any purpose beyond providing and improving your personal App experience.

9. Limitation of Liability

THE APP AND ALL ITS FEATURES, INCLUDING THE ANCHR GUIDE, ARE PROVIDED ON AN "AS IS" AND "AS AVAILABLE" BASIS WITHOUT WARRANTIES OF ANY KIND, WHETHER EXPRESS OR IMPLIED.

9.1 Disclaimer of Warranties

To the maximum extent permitted by applicable law, Anchr expressly disclaims all warranties, whether express, implied, statutory, or otherwise, including but not limited to implied warranties of merchantability, fitness for a particular purpose, non-infringement, accuracy, reliability, and availability. We do not warrant that the App will be uninterrupted, error-free, secure, or free of viruses or other harmful components.

9.2 Assumption of Risk

You expressly acknowledge and agree that your use of the App and all of its features - including, without limitation, the Anchr Guide (AI chatbot), self-care modules, educational content, cognitive defusion exercises, grounding exercises, mindfulness activities, screening assessments, mood tracking, Living Compass values tracking, the Vulnerability Vault, Digital Sunset, AI Relationship Balance, community discussion forums, support groups, and peer support - is entirely at your own risk. Anchr is a self-care platform, not a healthcare provider, and you assume full responsibility for any decisions, actions, behaviours, or lifestyle changes you make as a result of engaging with any feature or content within the App.

9.3 Limitation of Damages

10. Indemnification

To the maximum extent permitted by applicable law, you agree to indemnify, defend, and hold harmless Anchr Health, its affiliates, officers, directors, employees, agents, and partners from and against any and all claims, liabilities, damages, losses, costs, and expenses (including reasonable legal fees) arising out of or related to:

This indemnification obligation survives the termination of your account and these Terms. If applicable law in your jurisdiction limits or prohibits indemnification clauses, this section applies only to the extent permitted.

11. Termination

11.1 Termination by Anchr

Anchr reserves the right to suspend or terminate your account and access to the App at any time, with or without notice, for conduct that we determine, in our sole discretion, violates these Terms, is harmful to other users or the App, or for any other reason we deem appropriate. Where practicable, we will provide notice and an explanation before or promptly after suspension or termination.

11.2 Termination by You

You may terminate your account at any time by deleting your account through the App settings. You may also request account deletion by emailing privacy@anchr.health.

11.3 Effect of Termination

11.4 Surviving Provisions

The following sections survive the termination of these Terms: Section 3 (AI-Powered Features - disclaimers and limitations), Section 8 (Intellectual Property), Section 9 (Limitation of Liability), Section 10 (Indemnification), Section 13 (Dispute Resolution), Section 14 (Governing Law), and Section 17 (General Provisions).

12. Changes to These Terms

13. Dispute Resolution

13.1 Informal Resolution

Before initiating any formal dispute resolution, you agree to first contact us at privacy@anchr.health and attempt to resolve the dispute informally for at least 30 days. Most concerns can be resolved quickly through direct communication.

13.2 Binding Arbitration

If the dispute is not resolved informally, you and Anchr agree that any dispute, claim, or controversy arising out of or relating to these Terms or the App shall be resolved by binding individual arbitration, rather than in court, except that either party may bring an individual action in small claims court if the claim qualifies. Arbitration shall be administered by JAMS under its Streamlined Arbitration Rules. The arbitration shall be conducted in the English language.

13.3 Class Action Waiver

YOU AND ANCHR AGREE THAT EACH MAY BRING CLAIMS AGAINST THE OTHER ONLY IN AN INDIVIDUAL CAPACITY, AND NOT AS A PLAINTIFF OR CLASS MEMBER IN ANY PURPORTED CLASS, COLLECTIVE, OR REPRESENTATIVE ACTION. The arbitrator may not consolidate more than one person's claims and may not preside over any form of representative or class proceeding.

13.4 Jury Trial Waiver

TO THE MAXIMUM EXTENT PERMITTED BY LAW, YOU AND ANCHR WAIVE THE RIGHT TO A JURY TRIAL FOR ANY DISPUTE ARISING OUT OF OR RELATING TO THESE TERMS OR THE APP.

13.5 Opt-Out Right

You may opt out of the arbitration and class action waiver provisions by sending written notice to privacy@anchr.health within 30 days of first accepting these Terms. Your notice must include your name, email address associated with your account, and a clear statement that you wish to opt out. If you opt out, disputes will be resolved in the courts specified in Section 14.

13.6 Exceptions

Nothing in this section prevents either party from seeking injunctive or equitable relief in court for matters relating to intellectual property, data security, or unauthorised access. Small claims court actions are also excluded from the arbitration requirement.

13.7 Jurisdictional Limitations

If you reside in a jurisdiction that does not permit mandatory arbitration or class action waivers (such as the European Union or certain US states), the provisions above that are not enforceable in your jurisdiction shall not apply to you. Disputes will instead be resolved in the courts of your jurisdiction, and you retain all rights provided by your local consumer protection laws.

14. Governing Law

These Terms shall be governed by and construed in accordance with the laws of the State of Delaware, United States, without regard to conflict of law principles.

For disputes not subject to arbitration, you consent to the exclusive jurisdiction and venue of the state and federal courts located in the State of Delaware.

If you are a consumer in the European Economic Area, the United Kingdom, or any jurisdiction that provides mandatory consumer protection, nothing in these Terms limits your rights under your local consumer protection laws or restricts the jurisdiction of your local courts. You may bring a claim in either the courts specified above or the courts of your habitual residence.

15. Electronic Communications

By creating an account, you consent to receive communications from Anchr electronically, including via in-app notifications, push notifications (where enabled), and email to the address associated with your account. You agree that all notices, disclosures, agreements, and other communications that we provide to you electronically satisfy any legal requirement that such communications be in writing.

You may withdraw consent for push notifications at any time through your device settings or the App's notification preferences. You may withdraw consent for email communications by contacting privacy@anchr.health, but certain account-related and legal notices may still be delivered electronically as required to maintain your account.

16. Third-Party Links & Resources

The App may display links to external websites, crisis helplines, emergency services, or other third-party resources. These links are provided for your convenience and informational purposes only. Anchr does not control, endorse, or assume responsibility for the content, accuracy, privacy practices, or availability of any third-party resource.

Crisis helpline numbers and emergency service references (e.g., 988 Suicide & Crisis Lifeline, 911, 999) are provided as general guidance. Anchr is not affiliated with these services and cannot guarantee their availability, response times, or quality of service. You are responsible for verifying that emergency contact information is correct and applicable for your location.

17. General Provisions

17.1 Severability

If any provision of these Terms is found to be invalid, illegal, or unenforceable by a court of competent jurisdiction, the remaining provisions shall continue in full force and effect. The invalid provision shall be modified to the minimum extent necessary to make it valid and enforceable while preserving its original intent.

17.2 Entire Agreement

These Terms, together with the Privacy Policy and any other legal notices or policies published by Anchr within the App, constitute the entire agreement between you and Anchr regarding your use of the App. These Terms supersede any prior agreements, representations, or understandings, whether written or oral, relating to the subject matter herein.

17.3 Force Majeure

Anchr shall not be liable for any failure or delay in performing its obligations under these Terms where such failure or delay results from circumstances beyond its reasonable control, including but not limited to natural disasters, pandemics, government actions, internet or telecommunications failures, cyberattacks, third-party service provider outages, power failures, or acts of war or terrorism.

17.4 Waiver

The failure of Anchr to enforce any right or provision of these Terms shall not constitute a waiver of such right or provision. Any waiver must be in writing and signed by an authorised representative of Anchr.

17.5 Assignment

You may not assign or transfer your rights or obligations under these Terms without the prior written consent of Anchr. Anchr may assign its rights and obligations under these Terms without restriction, including in connection with a merger, acquisition, sale of assets, or by operation of law. In the event of such assignment, your rights under these Terms will not be diminished.

17.6 Relationship of the Parties

Nothing in these Terms creates a partnership, joint venture, employment, or agency relationship between you and Anchr. Neither party has the authority to bind the other or to incur obligations on the other's behalf.

17.7 No Third-Party Beneficiaries

These Terms are for the benefit of you and Anchr only. No third party has any right to enforce any provision of these Terms, except that Anchr's affiliates, officers, directors, employees, agents, and partners are intended third-party beneficiaries of the limitation of liability and indemnification provisions.

17.8 Headings

Section headings are for convenience only and have no legal or contractual effect.

17.9 App Store Terms

If you download the App from Apple's App Store or Google Play, you also agree to their respective terms of service. In the event of a conflict between these Terms and the app store's terms, the more restrictive term shall apply. Apple and Google are not parties to these Terms and have no obligation to provide maintenance or support for the App.

Apple-specific notice (for iOS users): You acknowledge that these Terms are concluded between you and Anchr only, and not with Apple. Apple is not responsible for the App or its content. To the maximum extent permitted by applicable law, Apple has no warranty obligation whatsoever with respect to the App. Any claims relating to the possession or use of the App are governed by these Terms. Apple, and Apple's subsidiaries, are third-party beneficiaries of these Terms and, upon your acceptance, will have the right (and will be deemed to have accepted the right) to enforce these Terms against you as a third-party beneficiary.

17.10 Accessibility

Anchr is committed to making the App accessible to people with disabilities. We design screens and interactions with accessibility in mind and test with platform assistive technologies (VoiceOver on iOS, TalkBack on Android). If you encounter an accessibility barrier, please contact privacy@anchr.health with the subject line "Accessibility" so we can investigate and address it. Accessibility feedback informs our product roadmap and is treated as a priority.

17.11 Export Control & Sanctions

The App and any data it may contain are subject to U.S. and other applicable export-control and economic-sanctions laws. You represent and warrant that (a) you are not located in, under the control of, or a national or resident of any country or territory subject to comprehensive U.S. sanctions (currently including Cuba, Iran, North Korea, Syria, and the Crimea, Donetsk, and Luhansk regions of Ukraine); and (b) you are not listed on any U.S. Government list of prohibited or restricted parties (including the Specially Designated Nationals list maintained by OFAC or the Entity List maintained by the U.S. Department of Commerce). You agree to comply with all applicable export and re-export restrictions.

17.12 Statute of Limitations / Time Limit on Claims

To the maximum extent permitted by applicable law, any claim or cause of action arising out of or relating to these Terms or the App must be filed within one (1) year after the claim or cause of action arose, or be forever barred. This limitation does not apply where prohibited by law (including in jurisdictions that mandate longer limitations periods for consumer claims).

17.13 Electronic Signature & Consent to Records

You consent to the use of electronic signatures, electronic contracts, electronic records, and electronic delivery of notices and disclosures. You acknowledge that your electronic acceptance of these Terms (e.g. tapping "I Accept") has the same legal effect as a handwritten signature, under the U.S. Electronic Signatures in Global and National Commerce Act (E-SIGN), the Uniform Electronic Transactions Act (UETA), the EU eIDAS Regulation, and equivalent local laws.

17.14 Language

These Terms are published in English. Translations may be provided for convenience only. In the event of any inconsistency between the English version and a translation, the English version controls to the extent permitted by applicable law.

17.15 Notices to You

We may provide notices to you through in-app banners, email to the address associated with your account, or push notifications (where enabled). It is your responsibility to keep your contact information up to date. You agree that notices delivered in these ways satisfy any legal requirement that notice be in writing.

17.16 Notices to Anchr

Any notice to Anchr under these Terms must be sent by email to privacy@anchr.health. Notices sent to any other address will not be deemed received. Notices are effective when we acknowledge receipt or within three (3) business days of delivery, whichever is earlier.

18. Contact Us

If you have any questions, concerns, or feedback regarding these Terms, please contact us:

We will acknowledge receipt of your enquiry within 5 business days and aim to provide a substantive response within 30 days.